Edu-data marketing software
HOW IT WORKS
Campus is education data and communications software, used by the world’s most innovative edu-businesses to connect their solutions with their precise education audience.
“Acer provides schools, and teachers with quality IT equipment. Sprint Education has been at the heart of Acer's direct route into the UK education sector during this time, and continues to work closely with Linda and her team to ensure sustained success within schools.
With a new range of education focused products and software available Acer needed to contact specific school staff within all educational establishments across the UK to promote specific incentives and loyalty schemes surrounding their education product range.
A series of direct email campaigns designed and broadcast by Sprint Education were staged throughout the academic year.
The emails reached a wide teacher audience including ICT Teachers, Network Managers, and Head Teachers. Each one was focused on Acer’s new incentives and loyalty schemes, whilst building the Acer Education brand within schools, highlighting new product launches, and communicating the core benefits of their software.
“Effective, profitable, and straightforward.”
The strategies implemented to date have continued to increase Acer's influence, and market share within the UK education sector. The most recent campaign managed to generate a database of 1,106 qualified leads and prospect customers within primary and secondary schools.”
Acer aim to develop a new kind of interaction between teachers and students, based on reliable and easy-to-use solutions.
Classroom Manager software, Veriton, monitors, projectors, Travelmate, Aspire, Chromebook, and Iconia.
Lead Creation Plan
Email strategy direct to ICT Teachers, Network Managers, and Head Teachers in UK Educational Establishments.